Friday, 11 October 2013

Questionnaire analyisis


Questionnaire analysis

For my magazine cover and condense I circulated a questionnaire enquiring about what would interest them when purchasing a magazine. 60% of the people who participated in the questionnaire were female and 40% were male. I found that the college magazine is not reaching or attracting the target audience as 95% of people who answered the questionnaire had not read the college magazine.

55% of the people asked would want the issue to be published monthly and 55% are not willing to pay for the magazine. However 90% of the people asked would pay for the college magazine would pay if the magazine had freebies and discounts.

When the students were asked about the colours of the magazine there were four main colours chosen.  The top four colours chosen where blue, red, white and yellow. Out of the categories to choose from the top five features chosen were technology, fashion, music, jobs and food.  When asked what image they would like on the front cover 45% of the students wanted students/people as the main image on the cover. When asked about an online version of the magazine 65% of students would like an online copy of the magazine.

Finally when the students were asked whether they would contribute to the magazine 20% stated that they would contribute.

questionaire


Questionnaire

1.       Are you male, female or other?

……………………………………………………………………………………………………………………………………………….

2.       Have you ever read a college magazine?

        Yes                         No 

3.       How often do you want the college magazine to be published?

       Weekly                       Monthly                 Every half term                Every term  

4.       How much would you spend on a college magazine

        50p                 £1                   £2              nothing

5.       Would freebies/discounts/special offers encourage you to buy the magazine?

        Yes                                                                     No

6.       What features would you like to see in the magazine? (tick top three)

       Technology

       Sport

       Music

       Fashion

      Jobs

      College tips

      Gossip

      Problem page

      Reviews

      Food

      Other

7.       What three colours would attract you to look at the magazine?

       …………………………………………………………………………………………………………………………………………………………….

8.       What images would you like to see on the front cover?


        People/students     

        Technology

        Nature

         Students work

9.       Would an online version encourage you to read the magazine?

        Yes                                                             No

10.   Would you be interested in contributing to the magazine?

Yes                                                      No